Internet Commercial Realty Advisors

ICRA,Internet Commercial Realty Advisors©, a global network of experienced Real Estate investment advisors, specialize in the acquisition of investment real estate throughout key markets in the U.S., which includes 1031 exchanges, reverse exchanges, disposition and or financing.

Using the KISCL© cutting edge technology web based software we have the ability to provide upfront appraisal methodology evaluations, including all financing options that are relevant to creating value to the transaction and expose your property to a network of seasoned and experienced real estate professionals and or investors.  The KISCL© online software provides underwriting and lender support to quickly outline all financing options from our network of direct lenders. We have tiered marketing plans to accommodate the professional investor including global or private and or discreet marketing.

Internet Commercial Realty Advisors, ICRA©, provides cutting edge Internet technology for electronic lender submission and or investor presentation including user account access for individualized analysis or underwriting.

12 POINT MARKETING PLAN

The “Discreet” marketing approach includes our outline below, however, it is only offered to experienced, seasoned and qualified professionals and or investors.   ICRA© professionals will thoroughly analyze your property using appraisal methodology comparison including realistic financing scenarios from our online lender software and competitively price the property to attract the active and “motivated”and qualified investors.

  • Pricing Strategies:
    Analysis of income, expenses, cash flow, cap rates (market & actual), GRM’s (market & actual), price per sq ft, cost per unit and comparable sales. WEBVEST© will provide a limited scope appraisal comparable methodology analysis (CMA) including realistic financing options.

  • Marketing Package:
    property set-up, pricing analysis, comparable sales, similar properties currently on the market, rent survey, demographic –economic reports.

  • Internet WebVest Website Link:
    The complete marketing package and other property information will be placed on the ICRA© WebVest© Internet software system to provide easy Internet access and viewing of all of the property information to attract investors or cooperating brokers to be e-mailed out to our network data base.

  • Mailing Campaign:
    Introduction “Just Listed” color 6” x 9” postcard sent to all WEBVEST© or ICRA © clients, all local property owners, all real estate agents and brokers that are actively listing or selling similar properties. This post card will also include the property specific website link for easy internet access for information on the property.

  • Contract to Closing:
    Writing up and Presenting Offers to Seller; Counter-Offer Process, Inspection/Due Dilligence, Buyer’s Loan Process, Escrow and closing..
  • Loopnet & WebVest Internet Exposure:
    Loopnet set up including a marketing package available on Loopnet. Just listed property link to be sent to WEBVEST© & ICRA© email database.Secondary source of exposure via fax.

  • Networking:
    Network with select brokers, Property Management Companies, Lenders, Insurance Companies, Title Company representatives, CPA’s, Real Estate Attorneys and Escrow Companies.

  • Advertising:
    Weekly ads in newspapers, real estate journals, magazines as appropriate. i.e. L.A. Times classified and Wall Street Journal, etc.

  • Seller Updates:
    Weekly contact with seller to answer questions and offer feedback on buyer response, so that we make the necessary changes or adjustments in order to accomplish the seller’s goals.

  • Pricing Updates:
    Feedback to seller on number of showings or inquiries, number of similar competing properties available and selling including monthly review of recent sales activity and changes in the market (i.e. financing, etc.).

  • Telephone Contact:
    Telephone calls made to all clients and surrounding property owners with follow up letters and marketing packages will be sent to all owners of similar properties. SWI will engage additional marketing team if necessary.

  • Inspect Property:
    Complete knowledge of physical attributes and or commendations for capital improvements or repairs.